Our Work
Lead generation has well outperformed previous advertising efforts and continues to see steady, significant growth.
Our work together included:
- Developing messaging and image creative strategy and execution
- Building highly targeted audience profiles
- Creating LinkedIn campaigns designed to maximize lead generation
- Localizing campaigns for the US and Europe
The results we achieved:
103
Average Monthly Leads Generated in the Final 3 Months
78%
Decrease in Cost per Lead Over the Life of the Campaign
Trimble achieved a 363% increase in monthly leads
Our work together included:
- Implementing Google Search campaigns
- Optimizing to specific marketing goals
- Introducing Microsoft Search to the media mix
- Maximizing the available media budget
The results we achieved:
363%
INCREASE IN MONTHLY LEADS
78%
REDUCTION IN COST PER LEAD
134%
MORE SITE VISITORS FROM SEARCH
Drove a 96% increase
in new customer sign-ups
in new customer sign-ups
Our work together included:
- Google and Microsoft paid advertising (PPC)
- Separate PPC campaigns for mobile
- Website navigation improvements
- Landing page testing
The results we achieved:
96%
Increase in sign-ups in year 1
24%
Additional conversion growth, year 2
ACQUIRED
Company successfully exited
Overall lead generation has seen steady growth while costs continue to decrease.
Our work together included:
- PPC account restructure for Google and Microsoft to reach targeted regions
- Laid groundwork to support upcoming product launch
- Social advertising campaigns
- Provided translation services for search ad copy in native language
The results we achieved:
103
Average Monthly Leads Generated
36%
Decrease in Cost per Lead Over the Life of the Campaign
Increasing Lead Generation Through Search and Social Advertising
Our work together included:
- Strategizing with the client on a new creative approach
- Introducing and adjusting targeting methods
- Restructuring the Google Ads account
- Implementing ads on Facebook
The results we achieved:
2,200+
LEADS GENERATED
132%
INCREASE IN MONTHLY LEADS
49%
REDUCTION IN COST PER LEAD
Seiler Geospatial achieved a 69% increase in average monthly lead volume
Our work together included:
- Implementing a paid Google advertising campaign (PPC)
- Conducting a full SEO audit of their three websites
- Providing ongoing SEO reporting and recommendations
- Assisting with HubSpot implementation
The results we achieved:
69%
INCREASE IN AVERAGE MONTHLY LEAD VOLUME
71%
DECREASE IN COST PER LEAD
21%
IMPROVEMENT IN AVG. ORGANIC SEARCH RANK
Hero achieved
64% new patient growth
64% new patient growth
Our work together included:
- Google and Microsoft paid advertising (PPC)
- Facebook and Instagram paid advertising
- Display advertising
- SEO
- Local directories
- Tracking, reporting, analytics, & data analysis
The results we achieved:
64%
New patient growth
22%
Reduction in cost per lead
Quarterly Newsletter
Digital Marketing Executive Summary
A quarterly summary of the most useful articles
from across the digital marketing world.
from across the digital marketing world.
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