Omni-Channel Digital Marketing Playbook

by Jonathan Sackheim | Jun 28, 2017 | Advertising Strategy, Digital Summit Denver 2017 | 0 comments

Digital Summit Denver 2017 presentation by Brian Kroll of AdTaxi.

Facebook Prospecting

Remarketing Strategy

Creative Alignment

Creative Ad Strategy

Optimization Sequence
– Map campaigns to follow the journey.
– Stage 1 Optimization

– Stage 2 campaign optimization

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